Branding

Considerations

Design begins with a process to define visual details–through your likes / dislikes, goals and vision for your business, I’ll create a Design Guide that establishes a foundation for your new brand. This design direction will be the basis of our communication and ultimately transform into a finalized Logo / Brand Identity. Beyond the value that I set out to deliver as a finalized brand that will lay the foundation of success for your business, it’s my priority to make it feel like you’re getting exactly what you paid for, if not more. And as soon as you’re ready, we’ll establish a Commitment Agreement. A formal outline with 30% booking deposit will lock you into my calendar and guarantee my time + attention to you and your project. I’ll send you complete information to better define expectations, as well as our communication process, billing details and exactly what you can expect from me & when.

Collaboration

Design begins with a process to define visual details–through your likes / dislikes, goals and vision for your business, I’ll create a Design Guide that establishes a foundation for your new brand. This design direction will be the basis of our communication and ultimately transform into a finalized Logo / Brand Identity.

Beyond the value that I set out to deliver as a finalized brand that will lay the foundation of success for your business, it’s my priority to make it feel like you’re getting exactly what you paid for, if not more. And as soon as you’re ready, we’ll establish a Commitment Agreement. A formal outline with 30% booking deposit will lock you into my calendar and guarantee my time + attention to you and your project. I’ll send you complete information to better define expectations, as well as our communication process, billing details and exactly what you can expect from me & when.

Review + Finalize

Once you’ve had a chance to review in your own way, we’ll connect by phone (or zoom) to talk through likes / dislikes and identify a set of changes that will carry your design to the next level. This process will be repeated a second time and from there, we move towards final review.

Final review with approval means time to launch!! All deliverables for your project will be sent by way of Dropbox link. These will include your complete Logo / Brand Identity design, multiple file types for future marketing + production, along with your finalize Brand Guide outlining all details of our collaboration to define your new brand.

Next steps include a revision phase + additional concepts to extend the single logo into your full Brand. Your Brand is a family of cohesive graphic elements developed for print and digital display, made up of a variety of formats that work for everything from an abbreviated icon (social media) to print-ready marketing collateral such as company brochures. Finalized deliverables include an extensive library of file formats for your new Brand Identity as well as a Brand Design Guide to showcase your new color palette, typography, printed collateral and more.

COST

Each project is based on a custom quote for every client. There is no one size fits all package. The introduction phase will ensure we’re on the same page and able to agree on a project that fits your needs.

Minimum investment is $3k and varies on your needs and ongoing projects.